Using Pavegen’s kinetic energy floor, visitors and passers-by will generate clean electricity through their footsteps at Old Spitalfields Market. For every 100 joules generated, a tree will be planted via Pavegen’s reforestation partner Evertreen – turning everyday movement into meaningful action.
Their target is 1000 trees. That’s a forest the size of Wimbledon Centre Court. You will be able to track the progress via real-time dashboards and post-event reporting.
You will be able choose where in the world and what type of tree (from UK to Kenya, Oak tree to Mangrove tree – you choose) Pavegen plants.